Tag Archives: fashion design

The “Project Runway Effect”

This idea has been on my mind for the last couple weeks, in part because of a few different but related, recent conversations with clients and potential clients, and in part because it's NYFW, and the glamorous side of the business is on full display. The concept behind what I call, the "Project Runway Effect,"…
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4 Reasons to Hire a Professional Fit Model

Beyond design, the fit of a garment is probably the most important element to consider in the product development process. I have worked with many different clients and different market segments, and sample sizes, and have to say that those who hire professional models have a better experience and often times faster time arriving at…
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Technical Illustration vs. Fashion Croquis

Many fashion designers have beautiful fashion croquis to show their designs, aesthetic, and render fabrications. While they look nice, and require a great amount of both time and artistic talent, a technical illustration is needed to communicate your design to your pattern maker and sewing contractor. A technical drawing differs from a fashion croqui in that…
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